Why should you use Direct Mail to reach seniors?
Millions of your potential clients are not available for telemarketing due to Do-not-Call and other restrictions, such as those prescribed by various legislation and government agency regulations (MIPPA, CMS Marketing Guidelines, etc.).  Electronic marketing channels are still relatively ineffective when it comes to senior product marketing since only a small portion of the senior population is comfortable enough with the Internet and e-mail to transact online.   Mass-media advertising is a luxury that only big companies can afford.  This leaves a significant portion of the senior population virtually unreachable to an independent professional with the exception of marketing via Direct Mail. 

You simply can't afford to ignore Direct Mail as an essential part of a successful insurance marketing strategy.  It provides for a great way to enjoy a predictable inflow of contacts from interested prospects.    

Why should you consider Direct Mail offered by SIL?
We spent several years perfecting a Direct Mail solution that combines to-the-point, attention-grabbing content delivered in the right format with  the most effective way for prospects to reply.  Two response methods (phone and mail) that are standard with all our mailers double your chances for success.   As a result, on average our mailers offer a combined response rate of over 2% when the industry average is actually less than 1%.       

To be more specific, prospects have  2 options to respond:  they can simply mail in a postage-paid reply card or they can call a toll-free number which gets forwarded to your contact phone on file with SIL. All calls are tracked and logged so you don't miss a single contact.

Our pricing is simple, all-inclusive and extremely competitive just like with our other offerings starting with $390.00 per thousand cards with some mailers offering a guaranteed minimum reply rate!

There are no hidden fees, no setup, "per call", reply-card or any other variable fees that you would run into with other providers.   Go to the individual mailer pages to get more information on what's included with standard offering.

View Our Current Direct Mail Offerings